This chapter begins to bring together a culmination of the strategic planning process activities discussed in the previous four chapters. Much of the activities in the previous chapters lay the groundwork that allows an organization to effectively begin to articulate its mission, vision, values and ultimately their strategic goals and objectives. The text does a good job of capturing the essence and importance of organizational mission, vision, values and strategic goals.
For discussion this week, take a look around the industry for various examples of healthcare companies’ mission, vision, values, and strategic goals. (A good place to start are organization’s websites; for public companies annual reports are required and usually contain this type of information). Provide some examples that you find interesting. How are many of these similar? Different?
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