Learning outcomes to be examined in this assessment
produce a detailed analysis of the policies to achieve stated corporate objectives of one or more companies, and an examination of the problem of resource acquisition and deployment relevant to those policies.
provide a relevant literature review on the problems investigated and relate current management theory to practical recommendations.
demonstrate a lucid and logical discourse containing objectives of the project, methodology, relevant literature review, recommendations for action, appropriate references and bibliography.
Percentage of marks awarded for module:
The report is worth 90% of the marks for the module and the personal statement is worth 10%
Explanatory comments on the assessment criteria
Maximum marks for each section
Content, style, relevance, originality
Detailed report, clearly and logically written. The work should mirror the objectives set and should contain a full methodology
Report format, fully checked for grammar and spelling
Rigorous citation, using a standard convention. Sources should be up-to-date and show breadth and depth
Constructive critical analysis, introduction, conclusion
Defining analytical objectives.
Structuring arguments relating to the objectives set
Candidates must clearly label their ID Number on additional separate reference, formula or answer sheets.
1. Analyse one or more strategic problems in a modern business organisation and produce a comprehensive report detailing the objectives, methodologies, findings, analysis, and conclusions of the research carried out above. The minimum word length for the report is 8000 words. This is worth 90% of the marks for this module
2. Analyse the extent to which you have developed your knowledge, throughout the course and how the course and this project has helped your employability. This should be summarised as a personal statement of no more than 500 words and place in an appendix to the main document. This is worth 10% of the marks for this module
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